Naspers, the South African concern, has commenced a due diligence of the companies belonging to Forticom, the owner of a popular Polish social networking portal Nasza-Klasa.pl. Forticom, owned in 75% by Digital Sky Technologies (DST), is also the owner of such popular social networks as Odnoklassniki.ru in Russia and One.lv & One.lt in Latvia and Lithuania, respectively. In turn, Nasper owns Gadu-Gadu, the popular Polish internet messaging service, Allegro.pl auction portal and Bankier.pl, financial portal.
According to unofficial information, the merger is possible between Nasza-Klasa.pl and Gadu-Gadu. The two services operating together could have greater advertising possibilities and lower costs related to such services.
Both Naspers and DST do not comment on the matter.
PMRis a British-American company providing market information, advice and services to international businesses interested in Central and Eastern Europe as well as other emerging markets. PMR key areas of operation include business publications (through PMR Publications), consultancy (through PMR Consulting) and market research (through PMR Research). With over fourteen years of experience, high international standards in projects and publications, highly skilled multilingual staff and a wide network of co-operating research companies and market experts, PMR is one of the largest companies of its type in the region.