Executive Briefing - Four strategic business priorities in Central Eastern Europe and Russia for 2007 - January 2007

Central and Eastern Europe and Russia contain the fastest growing economies in the European Union - one of the richest areas on the planet. Russia is a strategically important BRIC (Brazil Russia Indian China) country, and as well as being a large market is one of the most difficult places in the world to do business. The author and his 300 business colleagues2 and associates have been doing business since 1989 in the region, are based in Poland, the largest new European Union member, and are long experienced in the realities of business in this increasingly important part of the world.

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PMR is a British-American company providing market information, advice and services to international businesses interested in Central and Eastern Europe as well as other emerging markets. PMR key areas of operation include business publications (through PMR Publications), consultancy (through PMR Consulting) and market research (through PMR Research). With over fourteen years of experience, high international standards in projects and publications, highly skilled multilingual staff and a wide network of co-operating research companies and market experts, PMR is one of the largest companies of its type in the region.